Hanwha Vision’s high-performance camera solutions and deep learning-based AI capabilities, together with the implementation skills of integrator Arte Teknoloji, have combined in a modern retail project, utilising over 1,450 cameras, in the new terminal building at Antalya Airport to maximise operational efficiency and customer experience.
ATÜ Duty Free is one of Turkey’s, and the world’s, leading players in international standard duty-free retail. Operating in major Turkish airports such as Istanbul, Ankara, Izmir, and Antalya, as well as abroad, ATÜ is committed to providing travellers with a luxurious and enjoyable shopping experience. Due to its wide product range, high customer traffic, and sensitive duty-paid/duty-free sales processes, security systems are not only a means of protection for ATÜ but also a critical resource for business intelligence and operational management.
The new terminal building at Antalya Airport, with its high passenger traffic and extensive and complex store layout demanded a variety of objectives:
● Advanced security: Prevention of in-store theft, inventory losses, and security breaches in critical areas.
● Operational efficiency: Effective management of customer flow, congestion levels, and checkout processes in the retail area.
● Business intelligence: Collecting data to analyse customer behaviour, optimise in-store layouts, and increase sales.
● Integration and management: Seamless and reliable management of over 1,450 cameras and analytical data through a centralised VMS.
The backbone of the project consists of Hanwha Vision cameras, with a total of 1,450 cameras deployed at the terminal’s most critical points:
● QNV-C6083R (Dome) – 1200 cameras for in-store areas, corridors, warehouses and customer tracking.
● QNO-C6083R (Bullet) – 250 cameras for exterior facades, entrances/exits, and critical surveillance points.
Using Hanwha Vision’s camera and Genetec’s VMS integration, three critical AI analytics solutions tailored for ATÜ were implemented including people counting to accurately measure passenger density in different sections of the store and at the main entrances, working hours and staff distribution were optimised. Queue management has been deployed at checkouts, with cameras installed at checkout areas to detect queues forming and send alerts to staff to manage.
Heatmap AI has also been implemented to enable visual analysis in areas where customers spend the most time within the store. According to Hanwha Vision this data has become an indispensable business intelligence tool for optimising product placement (merchandising) and window displays.
All camera and analytics data is consolidated on the industry-leading Genetec VMS platform. This powerful integration has provided ATÜ with centralised management and recording management; rapid visualisation and reporting of Hanwha Vision AI data within the VMS interface; and establishment of alert mechanisms for immediate response to incidents.
As a result of this comprehensive project, ATÜ Duty Free has achieved significant gains not only in security but also in operational excellence at Antalya Airport with benefits such as:
● Precise inventory control – High-resolution surveillance minimises the risk of theft and loss, particularly in areas containing luxury and duty-free goods.
● Enhanced customer experience – Queue management has reduced waiting times, for improved customer satisfaction.
● Efficient staff deployment – The right number of staff were assigned during peak hours using people counting data.
● Store optimisation – Heatmap analytics highlight the most popular store areas, maximising sales potential.
